Weddings are big business. The Association of Bridal Consultants estimates that consumers spend a whopping $46 billion on their weddings every year. In 2008 the average wedding cost about $32,000, and
How to Open & Operate a Financially Successful Wedding Consultant & Planning Business: With Companion CD-ROM
September 17, 2009 By 1 Comment
Get the Best Deals Staying at Home and Shopping Online
September 16, 2009 By 2 Comments
Online home shopping has turned the whole world into one big digital shopping mall. Forget those tiresome hours, wandering about the floor maps of a departmental store, forget about the tiresome perseverance of a talkative sales executive! Online home shopping is here to stay. There are many reasons behind the growing popularity of online shopping [...]
Sam Walton: Made In America
September 16, 2009 By Leave a Comment
It\’s a story about entrepreneur, and risk, and hard work, and knowing where you want to go and being willing to do what it takes to get there. And it\’s a story about believing in your idea even when
Wal-Mart: The Face of Twenty-First-Century Capitalism
September 16, 2009 By Leave a Comment
An indispensable introduction to the company that will define the twenty-first century economy.Edited by one of the nation\’s preeminent labor historians, this book marks an ambitious effort to dissec
Franchising For Dummies
September 16, 2009 By Leave a Comment
Franchising for Dummies, by Michael Seid and Dave Thomas, details everything you need to know about this ever-popular route to self-employment. In typical Dummies fashion, it outlines the basics (f
Inside Toyland: Working, Shopping, and Social Inequality
September 16, 2009 By Leave a Comment
“I got my first job working in a toy store when I was 41 years old.” So begins sociologist Christine Williams’s description of her stint as a low-wage worker at two national toy store chains: one upscale shop and one big box outlet.
Retailing Management
September 15, 2009 By Leave a Comment
Retailing Management by Levy and Weitz is the best-selling textbook in the retailing market. Retailing is a high tech, global, growth industry that provides challenging and rewarding career op
Summer at Tiffany
September 15, 2009 By Leave a Comment
Do you remember the best summer of your life? New York City, 1945. Marjorie Jacobson and her best friend, Marty Garrett, arrive fresh from the Kappa house at the University of Iowa hoping to find s
More Than a Hobby: How a $600 Startup Became America’s Home and Craft Superstore
September 15, 2009 By Leave a Comment
More than a Hobby takes readers inside the mind of a low-key, likable Oklahoma entrepreneur who has created a unique shopping experience. How did his company go from a $600 loan to $1.3 billion in ann
Consumer-Centric Category Management : How to Increase Profits by Managing Categories based on Consumer Needs
September 15, 2009 By Leave a Comment
In some parts of the world, especially in developing markets, category management today remains a stretch goal – a new idea full of untapped potential. In other areas, the original eight-step proces
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