Lighting Plays an Important Role in a Retail Center
The first thing a customers sees entering a retail setting is its lighting scheme. Think about it. If the lighting makes you uncomfortable, chances are you’re not going to stick around to spend money. For many retailers, the key is creating an atmosphere that welcomes shoppers and accents well-planned displays and floor plans. Greeting customers [...]
Retailer Survival Guide in Recession – Fashion Boutique Retailer
While some of the largest names in retail are forced through weak earnings to close stores and file bankruptcy, the small boutique owner can’t help but wonder about what lies in store for him. Fear of the unknown can often lead to paralysis and generalized business inertia at precisely the point when fresh initiative and [...]
Use Merchandise Management to Streamline Retail Sourcing, Buying and Merchandising
Merchandise management system is a computerized information system to keep record of the retail inventory in a store or warehouse. Generally, retail merchandise can be clustered into product lines. Thus, the merchandise management system shows the exact number of products a business has in stock at any particular time. Merchandising traces its growth to the [...]
Promotional Merchandising
Promoting your merchandise encompasses your store displays, lighting, promotional materials and your store fixtures. Your marketing approach should include all of these areas and each should be heavily weighted. You can increase your sales by researching pricing and offering promotional sales, but you should also seriously consider product positioning and merchandise presentation. The decisions you [...]
Retail Inventory Control – A Lethal Weapon
Part of the answer to the “buying problem” is inventory control. In fact, the biggest reason retail businesses fail is that they lack inventory control. However, when employed aggressively against competitors, effective management of your inventory can be a lethal weapon. Imagine doubling your inventory turnover rate (certainly not far-fetched with proper control): you could [...]
Retail Chain Optimization With Digital Signage Network
Optimization is a technology for calculating the best possible utilization of resources. Let’s look at how this can be utilized in price optimization in retail sector. But before going any further lets we know why retail chain optimization is necessary. According to AMR Research – some of the early users of application employing modern day [...]
Measuring Retail Inventory Productivity – Inventory Turn and GMROI
When I’m meeting for the first time with a potential client I occasionally tell the story of the best year I ever had as a buyer. It was a year I ran a 2% decrease. Don’t get me wrong, I ran plenty of increases over the years, but that was the year I did my [...]
Add Search Capabilities to a Retail Website and Increase Retail Sales Conversions by upto 300%
There are many reasons you should consider adding a website search to your website. You can benefit greatly by making it easier for the user to find a product or service on your website. There are several factors you should consider to determine if adding search capabilities is right for you. If you sell a [...]
6 Most Asked Retail Slatwall Questions Answered
How much weight can my slatwall hold? It is best to check with the manufacturer before you hang heavy objects. Ask about the internal bond strength. The internal bond generally ranges from 50 pounds to 150 pounds per square inch. The higher the internal bond, the more weight your slatwall can hold. In general, ligt [...]
Stop Bleeding – Control Retail Shrink to Increase Retail Profits
Shrink is a part of the business no one likes to talk about. However, shrink plays a huge part in every retailer’s business. Shrink can take many forms, but here are the four most common. They are employee theft, shoplifting, vendor theft and paperwork errors. Many small retailers only worry about shoplifting, but the other [...]
